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Tag : carmine fischetti

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Hotelier’s Action Plan to Maximize Revenues from the Google Ecosystem

September 7, 2017

By Max Starkov and Carmine Fischetti Background: Over the past several years, hotel advertising on Google has become increasingly complex, due to changes...

How to Jumpstart Your Hotel’s Direct Bookings through Search Engine Marketing

December 28, 2016

By Mariana Safer and Carmine Fischetti The Hotel Yearbook has just released its 2017 Special Edition on Digital Marketing, featuring expert insight from...

How to Jumpstart Your Hotel’s Direct Bookings through Search Engine Marketing

December 7, 2016

By Mariana Safer and Carmine Fischetti                 More than 25% of direct...

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